Tag Archives: media buying

2012 Summer Olympics – Memphis & National Ratings

The 2012 Summer Olympics from London are over.  It was a great run, both in Memphis and nationally.  Below are the numbers from Memphis – WMC/NBC broadcast and the averages from the National Metered Markets. The first chart compares the household … Continue Reading

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July 2012 Memphis TV Household News Ratings

Now for July….  Below are the Nielsen household ratings for the 2012 July sweeps.  Included are 2012 ratings / shares and 4 previous years. July 2012 Sweeps    6/28-7/25/12 Overnight Nielsen   Ratings / Shares WMC WREG WPTY WHBQ NBC – Ch. … Continue Reading

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May 2012 Memphis TV Household News Ratings

Here are the 2012 Nielsen overnight household ratings for the May sweeps.  This chart shows 2012 and 4 previous sweeps for comparison. May 2012 Sweeps – 4/26-5/23/12 Overnight Nielsen   Ratings / Shares WMC WREG WPTY WHBQ NBC – Ch. 5 … Continue Reading

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Feb 2012 Memphis TV Household News Ratings

It’s time for me to get caught up…. Here are the February 2012 sweep Neilsen overnight household ratings.  The chart below includes 2012 and 4 previous years. February 2012 Sweeps  –  2/2-2/29/12  Overnight Nielsen Ratings/Shares WMC-TV WREG WHBQ-TV WPTY NBC – Ch. … Continue Reading

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2012 Super Bowl XLVI – Memphis & National Ratings

Super Bowl XLVI on February 5, 2012 ended with the New York Giants beating the New England Patriots, 21-17. According to TV by the Numbers, NBC scored a 47.8 household rating and a 71 share slightly under the 2011 Super … Continue Reading

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Graber Partners in the News

Look who’s profiled in the Memphis Business Journal today!  To see the whole profile on the MBJ website  click here.  If you’re not a subscriber, you can still get a morsel. This is the beginning of the profile: Graber, born and raised … Continue Reading

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2011 Super Bowl XLV – Memphis & National Ratings

(photo by Charlie Riedel) Super Bowl XLV on February 6, 2011 ended with the Green Bay Packers beating the Pittsburgh Steelers, 31 – 25. According to TV by the Numbers, FOX scored a 47.9 household rating and 71 share with … Continue Reading

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Where Do People Get Their News?

Are people still getting their news from television?  The answer appears to be “yes”.  Pew Research Center for the People and the Press released a report identifying where people get their news.  The chart above labeled “Where People Got News … Continue Reading

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Super Bowl Fact & Figures – Updated 2010

Last January, this GP post gave Super Bowl Facts & Figures….and now, here’s the update to that post. It seems every year records are broken and 2010 Super Bowl XLIV was no exception, breaking their fair share of records.  Super … Continue Reading

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2010 Super Bowl XLIV Memphis & National Ratings

Early reports say the 2010 Super Bowl XLIV broadcast, where the New Orleans Saints beat the Indianapolis Colts 31 to 17, was the most watched TV show in television history.  TV by the Numbers reports, “Based on time-zone adjusted (but still … Continue Reading

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