Memphis TV Household News Ratings for July 09 Sweeps

Yesterday was the final day of July 2009 sweeps.  The chart below compares Memphis July 09 overnight household ratings and shares to July 08.  These are the 4 major news dayparts, Monday-Friday.

WREG wins at 6am and 10pm with the largest household rating and share.  WMC wins at 6pm.  The 5pm news is a virtual tie between WMC & WREG.  All stations suffered losses in viewership year to year.  

Overnight Nielsen Ratings / Shares
  WMC WREG WPTY WHBQ WLMT
  NBC – Ch. 5 CBS – Ch. 3 ABC – Ch. 24 FOX – Ch. 13 CW – Ch. 30
Mon-Fri HH RTG / Share HH RTG / Share HH RTG / Share HH RTG / Share HH RTG / Share
6am News          
July 09 4.3 / 12.2 6.1 / 17.2 .9 / 2.4 3.2 / 9.2  
July 08 4.7 / 12.5 5.5 / 14.9 1.7 / 4.5 4.7 / 12.6  
           
5pm News        
July 09 7.1 / 12.7 7.1 / 12.8 2.7 / 4.9 3.7 / 7  
July 08 8.0 / 14 8.1 / 14.2 4.5 / 7.9 6.2 / 11  
           
6pm News        
July 09 9 / 15.1 7.1 / 11.9 2.1 / 3.6    
July 08 9.5 / 15/5 8.0 / 13 3.0 / 4.8    
           
9pm/10pm News      
July 09 9 / 13.5 10.1 / 15.1 3.2 / 4.9 5.2 / 8 3.2 / 5
July 08 9.5 / 14.1 10 / 14.9 4.3 / 6.3 7.3 / 10 4.6 / 6
Nielsen Media